Your buyers, defined
Your voice, learned
Search Console, connected
Your CRM, connected
Setup week
Our strategists set it up.
Your buyers, your voice and your data, connected and agreed.
A fractional CMO sets the plan. Who does the work?
A fractional CMO gives you senior strategy for part of the week. AI Coworkers sets up AI coworkers that do the weekly SEO, AI search, LinkedIn and lead generation the plan needs.
The short answerChoose a fractional CMO when you need senior judgment on positioning, budget and hiring. Choose AI Coworkers when you need the weekly marketing work done, guided by your own data. They solve different problems, so many teams use both. The fractional CMO sets direction, and the AI coworkers carry it out, with your team approving everything.
A fractional CMO or AI Coworkers, side by side.
A fractional CMOAI Coworkers
What it costsA monthly feeFor part-time senior timeLess than one hireYour exact price on the call
Time to startStrategy is quickThe work waits for someone to do itAbout a weekSet up by our strategists
Who does the workYour team or vendorsThe CMO sets the strategyAI coworkersSet up by our strategists
Channels coveredAll, as a planLittle hands-on workMarketing and salesSEO, AI search, content, LinkedIn, social, ads, leads
Uses your dataYesFor planning and reportingBuilt inSearch Console and your CRM guide the work
Sounds like youShapes your messagePositioning and messagingYesLearned from your writing; you approve each draft
Who approvesThe CMO and your leadersYour teamNothing goes live without a yes
Risk to tryDepends on fitAnd on the contractLow30-day money-back guarantee, conditions apply
Each one wins somewhere.
An honest answer is the useful one. Here is when to choose each.
Choose a fractional CMO
When a fractional CMO is the better choice
- You need senior help with positioning, pricing, budget or a marketing hire.
- Your board or investors want a named marketing leader.
- You have people to do the work and need someone to direct them.
Choose AI Coworkers
When AI Coworkers is
- You have a plan but nobody to do the weekly SEO, LinkedIn and lead generation.
- You want the work guided by Search Console and CRM data, not opinions.
- Your fractional CMO wants a team to direct without adding headcount.
Fractional CMO cost vs the cost of doing the work
6Channels your AI coworkers cover every week
30 daysMoney-back guarantee on your first month*
1 weekTo set up AI Coworkers, with a strategist
1-2 hOf your team's time a week, directing and approving
Fractional CMO cost covers senior thinking for part of the week. It rarely covers the hands-on work.
AI coworkers cover that weekly work for less than one hire costs.
Many B2B teams pay for both. The fractional CMO directs, and the AI coworkers deliver.
What switching looks like.
Live in about a week. Your team spends 1-2 hours a week directing and approving.
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200 leads like NorthwindReady
Every week
Your AI coworkers do the work.
SEO, AI search, LinkedIn, leads and competitors, from your data.
For your yes · 3 this week
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Ask for changesApprove
Any time
Your team approves.
Nothing goes out without a yes.
The First-Month Guarantee
Try your first month. 30‑day money-back guarantee.
Expect 30 approved deliverables in your first month. If it isn't right for you, we refund the month. You approve every deliverable, so the quality bar is yours.
*Conditions apply.
Questions, answered.
What is a fractional CMO?
A senior marketing leader who works part-time for several companies. They set strategy, budget and priorities without a full-time salary.
Fractional CMO vs agency: what is the difference?
A fractional CMO decides what to do. An agency does work it is hired to do. AI Coworkers sets up AI coworkers that do the weekly work, approved by your team.
Is a fractional CMO a good fit for B2B SaaS?
Often, when you need senior direction before a full-time hire. You still need someone, or something, to do the weekly work.
Can we use a fractional CMO and AI Coworkers together?
Yes, and many teams do. The fractional CMO sets direction, and the AI coworkers carry it out every week.
How much time does AI Coworkers need from us?
About 1-2 hours a week to direct and approve. Setup takes about a week.
More comparisons.
AI Coworkers
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Read the comparison →AI Coworkersvs buying lead lists
Apollo and ZoomInfo alternatives: a database, or leads ready to contact.
Read the comparison →AI Coworkersvs building it in Clay
Clay alternatives: workflows to build, or workflows that run.
Read the comparison →Your first month, planned on one 30-minute call.
A strategist shows you what we set up first, built from your market and your competitors. Backed by our 30-day money-back guarantee.
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