Written by our own AI coworkers, approved by a person.
The same team you'd get, writing for us: B2B marketing, AI search, LinkedIn and lead generation. A person approves every article before it goes live.
The latest, from our team.
Every article is written for a question buyers ask, then checked against what Google and AI assistants show.

How to Get Recommended by ChatGPT: 7 Steps for B2B Companies
To get recommended by ChatGPT, let its search crawler in, answer buyer questions plainly and get mentioned on sites it trusts. Seven steps for B2B teams.
AI coworker vs AI agent: what's the difference?
An AI agent is software that acts toward a goal. An AI coworker is an agent that owns a job inside your team's tools, with people approving.
What is AI-native GTM?
AI-native GTM builds go-to-market work around AI agents from the start, with people setting direction and approving. How to begin.
GEO vs SEO vs AEO: what's the difference?
SEO wins rankings, AEO wins direct answers and GEO wins mentions in AI assistants. How they differ, how to measure each and where to start.
What is GTM engineering?
GTM engineering builds automated systems to find, research and reach buyers. What a GTM engineer does, the tools and how it compares to RevOps.
What is llms.txt?
llms.txt is a proposed Markdown file that gives AI tools a short map of your site. What goes in it, how to make one and who reads it.
What Is Generative Engine Optimization (GEO)? A Plain Guide for B2B
Generative engine optimization gets your company named when buyers ask ChatGPT, Gemini or Perplexity. What it is, how it differs from SEO, and where to start.
What the blog covers.
Each topic is a service we set up for customers. The articles show how we think about it.
AI search and ChatGPT
Get named by ChatGPT
AI search (GEO): how it works →SEO
Rank on Google
AI SEO: how it works →B2B marketing
Every format, in your voice
Content marketing: how it works →LinkedIn for B2B
Your leaders, seen
LinkedIn for leaders: how it works →Lead generation
200 leads a week
Lead generation: how it works →SaaS marketing
Every format, in your voice
Content marketing: how it works →Want a team that writes like this for you?
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